Using Facebook, Twitter and their website (http://www.thelostadventure.com), riders Tim Orr and Jim McDermott will post photos, videos, tips and stories as they journey along the famous road. Social media will allow realtime interaction with fans all over the world. "We're really excited about being able to chat with people online as we journey along Route 66," said Tim Orr, Managing Director of The Lost Adventure, Ltd. "If someone has a question or wants a photo of a historic site on the road, they can post on our Facebook or Twitter page and we'll make the stop. It will really enable people to be part of the journey with us," continued Orr.
In recent years, Route 66 has experienced a revival in popularity, due in part to television programmes such as Billy's Connolly's 2011 ITV special. Jim McDermott, Marketing Director of The Lost Adventure, Ltd, explained the idea behind "Route 66 Live": "We speak to so many motorcyclists whose dream it is to ride Route 66. They have images in their minds from films, books and television, but they want to know what it's really like. So we're riding 66 and sharing the experience online, as it happens. We'll be posting an unprecedented wealth of Route 66 photos, videos and stories both during and after the ride, and some other surprises."
The Lost Adventure, Ltd is an Official EagleRider Tour Operator, carrying their full line of motorcycle rentals, guided and self-drive motorcycle tours. EagleRider is the world's largest motorcycle tourism company, and has provided support for "Route 66 Live". Orr and McDermott will be riding EagleRider hire fleet motorcycles. Orr continued: "We're hugely excited to be associated with EagleRider, and grateful for their support on "Route 66 Live". We can't wait to share this ride with motorcyclists around the world."
"Route 66 Live" starts on April 4th, 2012. To follow "Route 66 Live", join The Lost Adventure at:
For press enquiries: firstname.lastname@example.org
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The Lost Adventure, Ltd. is a UK-based motorcycle travel company, offering EagleRider's full line of bike hire, guided and self-drive tours, including Route 66, at the most competitive prices. Visit our website at http://www.thelostadventure.com