PRLog - Sep. 9, 2011 - OCEANSIDE, Calif. -- K - Swiss was the first company to bring leather shoes to the game of tennis. Founded in 1966 by two Swiss brothers, K-Swiss has continued to build on its performance legacy with footwear for serious tennis players, as well as fashion-savvy consumers. Professionals and hobbyists have relied on the quality design and engineering for decades.
K-Swiss tennis shoes have earned a reputation in the sports industry as having a durable design that represents quality and high-performance. Although the company has added other items to their product line, such as apparel and accessories, they continue to focus on shoes.
Perhaps the most well-known shoe model among avid tennis enthusiasts is the K-Swiss Bigshot (http://www.doittennis.com/
Perhaps the test itself can be viewed as a marketing tactic, but that doesn’t prevent dozens of professional tennis players from sporting this model. If these tests are accurate, it stands to reason that a shoe such as this may give a sizeable edge over the course of a three-hour match. Simply put, for a tennis player, slight advantages on every set may be the difference-maker against a closely matched opponent.
In addition to performance advantage, shoe durability plays a large part in the player’s toolbox. It is not uncommon for a professional player to bring several pairs of shoes on a tour. Shoes that consistently withstand the ongoing battering seem to be the obvious choice. However, non-professional players gravitate to them as well.
“If I know I am going to play hard for a few hours, I tend to reach for my pair of Bigshot’s. I own about a dozen shoes, but when I am looking for footwear response and performance, I lean on K-Swiss more often than not,” says Hans Paino, CEO of DoItTennis.com. Paino suggests K-Swiss makes it easy for consumers by integrating top-notch technology, along with excellent warranties. “The way I see it is you have a very popular model -- which has done well for quite some time -- backed with a company guarantee. It’s hard to not take advantage of an offer like that.”
K-Swiss continues to build on its performance heritage by testing the boundaries of shoe manufacturing and engineering. Whether you are seeking the latest technology, such as the new “Tubes” line of shoes, or prefer a more traditional design with their “Classic” model, you can be sure K-Swiss will continue to impress.
The K-Swiss Bigshot isn’t the latest model, but it’s clear it may endure as one of the best.
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