With the major world economies struggling, it has become clear to businesses in the USA that overseas markets are looking brighter and more attractive. The Middle East region is particularly exciting and franchising is becoming an increasingly familiar model for business there.
In addition, there is growing demand for recognised American brands from an ever increasingly young, globally aware and technically savvy population, especially in the Middle Eastern countries of the Gulf Cooperation Council (GCC) like Qatar, the United Arab Emirates and Kuwait.
World Franchise Associates will be promoting Sertinos coffee concepts via the World Franchise Centre website (http://www.worldfranchisecentre.com/
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World Franchise Associates (WFA) is an international franchise development, marketing and media company. WFA enables franchisors to enter new international markets. WFA assists international franchise buyers acquire the best franchised business brands. Member of the IFA and National Restaurant Association. Founders of the East Europe Franchise Association.