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University Students identify The Student Room as their top site; second only to UCAS for applicants

Opinion Panel, the independent research agency dedicated to understanding students has confirmed that The Student Room, the world’s largest student site, is also the most popular among University students

 
PRLog - Feb. 7, 2011 - Findings also show that The Student Room is well known amongst those applying to university, with only UCAS beating it to the top spot.

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•   1003 current university students were questioned
•   503 students applying for university were questioned
•   Of those applying to Uni- 40% named http://www.thestudentroom.co.uk as their top student site compared to 74% for UCAS, NUS came third but with only 16% recall
•   83% of applicant students had heard of The Student Room
•   27% of current students named The Student Room as their top site compared to 26% for UCAS and NUS
•   66% of current students have heard of The Student Room and 31% have used it

For more information visit http://insight.thestudentroom.co.uk or contact us

Jamie O'Connell
Marketing Director
jamie.oconnell@acumenpi.com
Tel. 01273 624 948
Mobile. 07825 79 57 07

OR

Kailan D'Arcy
Marketing Executive
kailan.darcy@acumenpi.com
Tel. 01273 624 948

Further information

A recent review of The Student Room by Quantcast, the first and only MRC and IAB approved online traffic measurement service, found the following:

The Student Room receives over 1 million page views a day
50% of visitors are potential undergraduates (75,000 per day)
39% are at university (58,500 per day)  11% are graduates (15,500 per day)

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About The Student Room

Founded in 2001, The Student Room (www.thestudentroom.co.uk) is the world’s largest student web community, with 28 million page views and over 3 million unique users each month.

Members are predominantly young people aged 14-26+ who offer support and advice to each other via forums on subjects ranging from education and careers to health, music and relationships.

The Student Room is widely used by students to help them make their important choices about which universities they want to go to and what subjects to study. As well as by graduates looking to find recruitment opportunities.

The Student Room works closely with several government departments and is the major advertising platform for higher education in the UK. It offers powerful ad targeting solutions for graduate recruiters and youth brands.

For more information and to get insight into student opinions and habits visit http://insight.thestudentroom.co.uk

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Source:Acumen PI
Phone:01273624948
Zip:BN1 4AF
Location:United Kingdom
Industry:Marketing, Advertising, Education
Tags:student, social media, social media marketing, student network, student marketing, graduate recruitment, social marketing
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