First intake for internal communication advanced diploma

Feb. 3, 2011 - PRLog -- The first-ever intake for the Institute of Internal Communication’s advanced level qualification started work in January.

Students from organisations including Chevron, RBS, the Home Office, Ernst and Young and Manchester Airport, have signed up to complete this qualification aimed at practitioners in management or on the threshold of managerial roles.

Key components of the Advanced Level of Proficiency in Internal Communication include: completion of an experience portfolio; participation in a group project; and a final assessment event when students are interviewed by a panel of senior practitioners.

The qualification runs over a six month period, and is designed so that much of the activity is undertaken in the workplace.

IoIC’s qualification programme is monitored by an independent panel of IoIC fellows and other acknowledged industry experts.

Sheila Parry, IoIC director of education and accreditation, said: “The establishment of recognised standards in the practice of internal communication is what the sector has been waiting for and this has been validated by the range of organisations represented on this first intake. Our vision is that, within a few years, employers will regard Institute accreditation as a key differentiator in the selection of candidates and that accredited practitioners will be recognised for their core skills, knowledge and experience.

“This is an important step in delivering a qualification framework for internal communication that will meet the needs of practitioners at all career stages.”

The qualification is a key element of IoIC’s focus on raising practitioner performance levels and standards of organisational internal communication across the UK - through  professional accreditation, being advocates for internal communication and building and maintaining a strong network of communicators.

Further information on the qualification programme is available at www.ioic.org.uk

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The Institute of Internal Communication is the UK professional body for internal communication professionals. It offers professional development, promotes the importance of internal communications, develops industry knowledge, provides a strong network.