ToothIQ Now Perini & Associates Client

Feb. 1, 2011 - PRLog -- ToothIQ, headquartered in the Greater Denver Area, has selected Perini & Associates for public relations services.

"We are very excited about assisting ToothIQ with developing a strategic marketing plan," said Michael Perini, founder of Perini & Associates.

ToothIQ was developed by Symbyos (http://www.symbyos.com), a health information systems company founded in 2001 to build web-based solutions for health care delivery.  

ToothIQ was engineered to enable both consumers and dental health professionals to quickly find information to make the best decisions about care.  The Colorado Dental Association has endorsed ToothIQ products and services. ToothIQ is funded by dentist memberships.

ToothIQ Pro was also developed by Symbyos for dentists who have a practice website and want to use it as a passive educational resource, referring people with questions to their own site.

Quick facts:
•   Currently, 242 dental offices in 17 states use ToothIQ products and services.
•   210 high level animations are currently available.
•   Seventy countries access the company website.
•   Certified by HON, the “Health on the Net Foundation”

Find more at:  http://www.toothiq.com

Results from the most recent Gallup-Healthways poll of 355,334 Americans indicate that 34 percent of the population did not visit a dentist last year at all.

Nearly 75 percent of American adults suffer from various forms of gum disease, according to the American Dental Hygienist Association.  "The sad thing is that most  don’t know it," Perini said.

Only 48 percent of children entering kindergarten have seen a dentist within the past year and 52 percent ages six to eight have tooth decay, according to the U.S. Centers for Disease Control.

ToothIQ have more than 185 free dental videos through "ToothIQ TV".  Also, there is a very user-friendly free ToothIQ mobile app.  Finding a dentist is also easy when using their services.

"There definitely is a need to enhance dental awareness. Our strategy  will take ToothIQ to the next level in both consumer and dental education services.  They have a unique product for comprehensive health information to the public in 52 languages.  We just need to help then build the plan  -- a roadmap --  to tell their story," Perini said.

For more information about other company services visit http://www.periniassociates.com/practices.html

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