There are several reasons for a business to purchase a domain name. Many businesses will build brands around new domain names, some businesses are protecting a brand they already own. When they find out there is a domain name for sale that fits their strategy they are quick to act. Many top domain names will only sell once, it is important to act quickly when a top domain name comes available. The internet is one of the first points of call for all generations globally in the search for information and knowledge. Competition in the market place is all about innovation and re-invention. To stay ahead of the pack, businesses can use the internet and a domain portfolio to enhance their brand, products and services says Suzanne Bender, Vice President of Local Knowledge.
More and more companies are learning that for their businesses to succeed, they have to buy web domain names that are short, unique, memorable, and result in direct navigation type in visitor traffic and compliment this with their intellectual property strategy. Domain names are becoming an important asset of the business alongside trademarks, copyright and patents in building reputation and brand. Because of this, we’ll see more and more domain names for sale and increased domain name purchases.
Unleasheddomain.com can assist clients in searching for appropriate domains for their products and services in addition to providing monitoring services of the existing domain name portfolio. It is important that the domain names are treated just like any other asset of the business. The business may work on the idea, develop the model including financials only to find the domain name is taken by a competitor. Website domain names and portfolios are now one of the key elements of gaining the long term strategic advantage.
For further information on how-topia.com contact:
Local Knowledge Pty Ltd
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Local Knowledge is a strategic consulting and online development company with a vision of complimenting intellectual property including domain names and trademarks.
Our range of trademarks available within the group include MyMoney, InvestorView, InvestmentView, Money247, Your Concierge, MyGoals, MySuperOptions, Self Drive, Wheres Bob, Rolling Thunder, iView, iWealth, iMoney, Global Mutual Funds Unlimited Advantage, Pasteles Bakehouse, Lickit