Sales of Mitsubishi Motors’ i-MiEV Commence in Hong Kong

May 24, 2010 - PRLog -- Universal Cars Ltd. (UCL), Mitsubishi Motors Corporation (MMC)’s importer and distributor for Hong Kong, announced today it will begin sales of the i-MiEV the new-generation electric vehicle to individuals.

Mass-production i-MiEVs have already been delivered to the Government of the Hong Kong Special Administrative Region of the People's Republic of China (HKSAR) and some companies; however this announcement marks the first time sales to individuals will be commenced in Hong Kong, and also marks the first time that the i-MiEV will be sold to individuals outside of Japan.

UCL will begin sales of the i-MiEV to individuals from May 21 at a price of HK$395,000, with a target to sell 50 units by the end of this year.

MMC and UCL signed a Memorandum of Understanding (MoU) with the HKSAR government regarding cooperation on the popularization of electric vehicles (EV) on February 26, 2009. From May of 2009, the HKSAR government conducted practicality tests with a pre-production test model i-MiEV as well as worked together with electric power companies regarding EV charging infrastructure.

UCL has delivered about 30 i-MiEVs to the HKSAR government and other corporations since December 2009.

In Japan, MMC first sold the i-MiEV mainly to corporations and municipalities in fiscal year 2009, with sales of about 1,400 cars. In April of 2010, MMC expanded its sales to include sales to individuals.

In addition to high environmental performance and handling inherent to a car with a compact body, the i-MiEV has been lauded for its motor power, stability, quietness and its comfortable ride.

MMC has been conducting fleet testing in countries and other areas all over the globe, and plans to launch left-hand drive i-MiEVs in Europe from the end of this year.

For further information, contact:
Lenore Fletcher, Head of Corporate Communications
Telephone: (08) 8275 2348
E-mail: lfletcher@mmal.com.au
www.mitsubishi-motors.com.au

Kit Bashford, Manager Corporate Communications
Telephone: (02) 9937 1618
E-mail: kbashford@mmal.com.au

ABOUT MITSUBISHI
Mitsubishi Motors Australia is part of the global Mitsubishi Motors organisation and is fully owned by Mitsubishi, one of the world's largest companies.

The history dates back to 1870, when Mitsubishi's Japanese founder, Yataro Iwasaki, started a shipping company with three steamships. The company grew from strength to strength and, in 1914, registered the Mitsubishi three-diamond trademark. This symbol embodies more than 130 years of tradition, and has earned the confidence and trust of customers all over the world.

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The company works hard to develop new cars and technology, as well as ground-breaking safety systems that challenge convention.

Mitsubishi takes great pride from knowing that more than 11 million people from around the world have chosen to drive a Mitsubishi vehicle. There are Mitsubishi dealers in more than 200 sites across Australia. These professional and knowledgeable dealers will ensure your Mitsubishi car is always looked after by fully-trained Mitsubishi technicians, using genuine Mitsubishi parts that meet stringent global standards.

If you would like to know more about new Mitsubishi cars, environmental cars, electric cars and the i-Miev take a look at the Mitsubishi website.