Fusion BPO Services, Inc
New Jersey based Fusion BPO Services, Inc. and Montreal based Financial Services Marketing Company - Centennial Marketing Group jointly announced a definitive agreement of a merger of these two business entities.
This merger is believed to not only strengthen Fusion BPO’s foray into financial sector BPO market but also catapult it into top 10 ITES-BPO players having near shore presence in Canada. CMG has annual revenue of USD 4.97 Million with share value of USD 3.2 per share. This also increases Fusion BPO’s present client list by more than 200, almost all based out of US and Canada. This is in line with Fusion BPO’s strategy to diversify and strengthen its operations across attractive new business sectors that have high business potential such as Finance and insurance, while providing industry-specific services and solutions to its clients.
CMG spokesperson believes that with 9 delivery centers across Canada, India and Philippines, CMG has found a great partner in Fusion BPO to expand the market reach and also provide more cost-effective solution to their present clientele.
Top Officials of Fusion emphasized on the fact that CMG brings deep domain expertise in the Banking, Insurance and Financial sector. This expertise will allow Fusion to offer a broader range of services ranging from data management, customer relationship management to direct marketing consulting and print operations. They also added that this will significantly catalyze the strategy to become a broad-based player and provides a significant competitive edge that differentiates us from the other India-centric BPO players
Fusion BPO Services, Inc (http://www.fusionbposervices.com)
Founded in 2001 with employee strength of 1280, Fusion BPO is one of fast emerging global outsourcing houses, focused on information technology enabled services (ITES) and business process outsourcing (BPO) besides IT related services. The company is headquartered in New Jersey with multiple delivery centers in Kolkata- India, New Foundland & Labrador region - Canada and Philippines. Fusion BPO has world-class infrastructure in line with global standards of environment, resources and deliverable, servicing more than 30 multinational clients at present. It has recently opened a 160 seater call center in the Pasig City of Philippines.
Centennial Marketing Group (http://www.centennialmarketing.com)
Based in Montreal, Canada CMG offers an array of service including inbound & outbound voice service, direct marketing consultation and personalized print solutions primarily to companies in BFSI sector. With an efficient and dedicated workforce of more than 400 employees CMG offers support in English, French and Spanish. CMG also maintains a team of professional Insurance Brokers in-house licensed across Canada to sell insurance and financial products. Their present cliental includes The Bay, Zellers, AEGON, Sears, The National Bank of Canada and AIG.
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