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Follow on Google News | Exhibition and Banner Stands By Exhibit OneWe are plunging headlong into another year, and plans for brand awareness has to be top of the agenda when discussing any companies advertising and marketing strategy for a new year.
By: Billy Howe Display stands, whether you pick a pop up, banner stand, folding panel kit or a modular display or literature dispensers, or a mix of one or the other, have the flexibility to be used in any location and more importantly is a long term marketing tool. It is crucial to ensure your marketing strategy for the coming year goes to plan and if you are new to using display stands as marketing tools it is imperative to seek the advice of a professional signage company that can guide you through making the right decisions when it comes to your marketing needs. Any company looking to use display stands for advertising and marketing should be thinking of certain things in the overall plan, such as choosing display stands that work for the company and ensure a visual impact. Sometimes companies will often choose to use a mix of either an exhibition and banner stand, together for advertising their service or product, which prove to be not only cost effective but will certainly have a return on the original investment. A display stand gives itself up to being a most important feature of targeting the right audience, it showcases your service or product and allows a salesman to interact with a potential customer and more often than not will be successful in the closing of a sale. Maximizing a display stands potential companies need to look at where it will be used, for example a small banner display stand will not be suitable for a large exhibition, where rival companies are using projexonemodular or pop up display stands, but can be very successful for a shop floor or a small exhibition. The order of the day is to look at the space available, what you want to achieve, and pick the best display stand that will ‘grab’ attention, with its design and colours focusing on the company’s image, a display that stands head and shoulders above the competition and says to the consumer “this is a company to deal with” For further information visit: www.exhibit- Editor’s note: Exhibit One is represented by online advertising consultancy, Media Solutions Marketing. Please direct all media enquiries to: Email: billy@ End
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