Using Video to Increase Your Online Sales

Aug. 25, 2009 - PRLog -- Video is hot. According to You Tube Report 2009, YouTube has reached 100 million viewers as of March 5, 2009. Let’s face it, people love videos. How can your business cash in on this exploding trend?

Here are 5 ways to use video to increase your online sales:

1. Sell yourself, your company, or your product. A personal greeting will build a bridge from you to your audience. People do business with people they trust.

2. Demonstrate your product or service. If a picture is worth a thousand words, how much is a live demonstration worth?

3. Highlight website features or pages deeper in your site. Who will go to your “Product Information” page if no one knows it’s there?

4. Promote a special sale or event.

5.Close the deal. No, you can’t hand them a pen, but you can tell people what you want them to do. “Click this button to purchase,” “Sign up for our free newsletter,”  “Visit our showroom for a test drive.”  Be specific, and don’t be afraid to ask.

It’s time to get video on your website. To help get you started, you can try a pre-recorded video on your site FREE for 30 days. Just go to http://thomason.straightedgemarketing.com and click on the orange "30 DAY FREE TRIAL"  tab to learn how.


i-Vo is a product of Straight Edge Marketing.

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Straight Edge Marketing is dedicated to providing creative digital solutions to the online market through a national network of Independent Consultants.