Michael Locke, a 26 year resident of the community and recent Time Inc. employee, is the entrepreneur behind the site. “I wanted to find a way to create an experience online that would bring people in the community together in a fun, interactive way and provide news and information to our vibrant community. Some sites have some of the features we are offering, but no site has all of them. This is truly a unique site and I’m happy to be able to bring it to the residents of Fort Greene and Clinton Hill,” Locke said.
The site will also be interactive with businesses, consumers and civic organizations with something to sell or promote in the area offering them one place where they can reach new and existing customers. Some of the business benefits include:
•Three months of free trial for ads posted between September through December
•Promotion with businesses to email coupons and special offers to users in biweekly newsletter
•Ability to post on events calendar
•Business listings will rotate on homepage
•Latest classified will be listed on homepage
•Special Biz Offers - $50 per month
•Stuff For Sale - $20 per month
•Convenient, recurring monthly charge to Paypal accounts for a one year period, which you can cancel at anytime you wish
•Archival listings for a one year period after payment stops providing more value for marketers
Solveris Marketing and Communications is the AOR for www.mylittleo.com and has been assigned branding, promotion and other responsibilities:
“We are truly excited to see an entrepreneur create something unique that also benefits the residents of his community. My little O is a unique site combining the best of social media, interaction, user-generated content and professional journalism. It has incredible business benefits, as well. We know it’s going to be a big hit and talked about even outside the community,” said Tony Sarcone and Robert Kline, partners at Solveris.
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