Michael Jackson, Icon, Superstar, and Marketing Genius, Has Left Us A Legacy

June 28, 2009 - PRLog -- It has been 32 years since the death of the King Of Rock, Elvis Presley, shocked the world.  Now the King Of Pop, Michael Jackson, is dead and the world mourns again.  

Michael Jackson made himself a legend. He became The Artist Of The Century (American Music Awards). He caused his records to be The Top Sellers Of All Times (Guinness World Records).  

Here is a quick look at the businessman behind the superstar:

An Innovator:  When a lot of musicians began creating MTV music videos to promote themselves, Michael Jackson saw beyond the possibilities of promotion and discovered a new creative platform that so far exceeded what other musicians were doing, that he easily surpassed them all.  His innovations in music, in performance, in showmanship were the products of dedicated hard work.  He used the media to reach a worldwide audience, and then toured to meet them face to face in performances. Innovation is one of the main keys to his unbridled success.

An Icon:  More than just a legend, Michael Jackson made himself an icon.  He worked on his physical image as fiercely as he did on his performance.  He ‘branded’ himself naturally, by his looks, by his dynamism, by his personality, by his sound, and by his dance moves.

A Multitalented Visionary:  Walt Disney was not ‘just and artist,’ and Michael Jackson was not ‘just a singer.’ It was the multiplicity of their talents, which they were able to invest together, what made them so successful. Michael had vision and used his talents and the talents of his team of artists, dancers, videographers, and promoters to put together his very successful performances, videos, and albums.

A Philanthropist:  Michael knew how to give back also.  He helped raise millions and millions of dollars for dozens of charities.  To those who knew him personally, he was a simple, unpresuming, and dear friend.

Good night, sweet prince.  May your new ‘moonwalk’ let you finally rest in peace!

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