UKSoccershop Reviews Blog Strategy

April 1, 2009 - PRLog -- After conducting a review into their social media strategy, UKSoccershop have launched a new corporate blog in an attempt to provide better communication to their customers, as well as serving as a means for increased user feedback and interaction.

The new blog - run on the popular Wordpress system - provides a basis by which the company can keep in touch with customers on issues such as new product releases, special offers and discounts, competitions, new features and sales feedback.

In addition, the interactive nature of the blog allows customers to comment directly on news stories and press releases published by UKSoccershop, providing a vital source of feedback to the company, who intend to use it to improve their customer service and relations.

The blog itself lists some of it's key features as :

- Guides on selecting correct size / adding shirt printing.
- Information on new product releases and pre-orders
- Details of current sales promotions, including discount codes
- Best Selling Shirts and recommended products
- Help choosing birthday / Christmas / Fathers Day presents
- Q&A section, where we answer your questions about shirts
- “Find a shirt” section, where we will help you track down the shirt you desire
- Competitions, where you can find football shirts
- Design your Own Kit feature

In the increasingly social media driven internet society, it is vital that companies embrace the latest social media techniques such as blogs, facebook and the increasingly popular Twitter.

The hope is certainly that the new UKSoccershop blog at http://www.uksoccershopblog.co.uk will get customers interacting with the company in new ways, helping to boost the reputation of the brand and to help UKSoccershop to improve it's services by implementing the ideas and feedback suggested by their customers.

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UKSoccershop are a leading UK based online supplier of official football shirts, stocking over 3500 products from around the world. A major USP is the printing of custom name and numbers on shirts in the authentic printing style.