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LastPost.com, the iconic UK remembrance website, announces a new email and letters service.
Users can send up to 10 free emails immediately after death and store letters for delivery many years later. Letters can be sent to coincide with anniversaries, birthdays, weddings, births, graduations, and other special days.
"The World Health Organisation estimates that 1 person dies every 30 seconds in a car crash" says Andrew Campbell, the Founder and CEO of LastPost.com, "not having an opportunity to say goodbye makes the loss of a loved one even harder to bear. Our service provides peace of mind for a sender and support and encouragement for recipients."
"By storing letters for younger family members, senders can be at important life events in spirit even if they can't be there in person," Campbell adds.
As the original Internet generation approaches middle-age, Campbell is optimistic about the site's long term appeal.
"This is just the beginning. Our goal is to make LastPost.com the world's most recognised and trusted afterlife brand."
The origins of "the Last Post" bugle call stretch back nearly 500 years, it was originally used for posting guards at the Tower of London in 1544. In the 17th century it became part of the British military tattoo and was played to mark the end of the day. Later, it came to symbolise the fulfilment of military duty and was played mournfully at funerals.
The Last Post has been played every night at 8:00PM in Ypres, Belgium under the Menin Gate in memory of the soldiers of the British Empire, who fought and died in the Ypres Salient during the First World War.
Campbell is mindful of the tradition and sentiment invested in the Last Post, "we hope our store of letters and email is a fitting tribute to a generation who didn't have an opportunity to say goodbye".
Photo:
http://www.prlog.org/
