BlueStar to Carry Zebra’s EM 220 Mobile Receipt Printer

PR Log (Press Release) – Jan 07, 2009 – Florence, KY--BlueStar, the leading global innovator in solutions-based distribution for Auto ID, Point-of-Sale, Mobility, and RFID products is announcing its addition of Zebra Technologies’ EM 220 Mobile Printer to its line card.

Designed for quick, on-demand receipt printing, the Zebra Economy Mobile 220 (EM 220) showcases features that make it easier for field workers and retail line busters to do their jobs. The printer is easy to carry thanks to its 2.28-in. pocket-size width and its lightweight design, and features straightforward operation with one-touch media loading. In addition, it seamlessly integrates with existing systems as it comes with Windows and Win Mobile software development kits and OPOS drivers.

“As mobile technology continues to evolve, companies are integrating more mobile applications into their daily operations,” says Luis Rosales, Product Manager for Zebra Technologies. “This integration drives the need for small, reliable mobile printers that easily communicate with their Windows Mobile smart phones and hand-held computers. The EM 220 meets that need, and is ideal for users who need a quick and easy printing solution that can easily be transported for on-site printing.”

Further mobile-friendly EM 220 options include: a one-touch magnetic card reader to accept credit cards at the point-of-service (which adds to a customer’s sense of security) and secure Bluetooth connectivity for enhanced capability.

“The EM 220™ is an ideal solution for customers who need a smaller, compact receipt printer with a magnetic card reader.  Zebra’s launch of the EM 220 allows BlueStar, as a solutions distributor, to tap into niches such as tableside ordering and expand further into the retail market with applications such as line busting,” says Kelly Seelbach, BlueStar Zebra Business Development Manager.    

About BlueStar
BlueStar is a leading global solutions-based distributor of Point-of-Sale, bar coding, data collection, radio frequency identification (RFID), and wireless mobility products. BlueStar works exclusively with VAR Partners, providing them with complete solutions at competitive prices. The company brings unequaled expertise to the market, offers award-winning technical support and is an authorized service center for a growing number of manufacturers. For more information about BlueStar, please contact a BlueStar Account Executive or log on to www.bluestarinc.com.