Momzee Button & Zip Fly Denim - Fall 2008 image
Los Angeles, California. Sexy maternity jeans? A paradox? An oxymoron?
Pregnant women find themselves in a predicament when trying to don their favorite pair of ‘ol blues whilst accommodating the new bump. They simply don’t fit anymore.
While there are some remedies, including leaving the jeans unbuttoned, most women are ultimately pushed to scour the market for decent, I-didn’t-get-
Momzee Maternity targets this exact problem and delivers a cozy, chic solution: low-rise and mid-low-rise maternity-band-
Momzee Maternity, Inc., a Los Angeles based maternity line featuring fashion-forward, celebrity-followed styles, offers low-rise and mid-low-rise denim with button-and-zip flys, in several complex, luxe, washes.
In fact, they are identical to non-maternity denim, with the same fits, washes, styles- except the maternity band is invisibly hidden inside the waistband; allowing for easy expansion and accommodation of the growing belly.
“These [Button Fly in ‘Antique Blue’] fit the same as my regular denim,” writes Leslie P., a web customer. “They provide a much-needed lift to my tush during my pregnancy! Plus, I’ll wear them to death after my baby, no unsightly maternity band on these jeans.”
In addition to the low-rise and mid-low-rise denim, Momzee also has an offering of traditional maternity-banded denim in a variety of washes.
“For spring and summer 2009,” remarked Lavinia, the creator of Momzee, “We are debuting a new, dark, luxurious blue wash called ‘Storm Blue.”
All denim can be viewed on the ‘Denim Bar’ on Momzee’s website: http://momzee.com
Photo:
http://www.prlog.org/
