How Well Is Your Website Doing?

PR Log (Press Release) – Jan 30, 2008 – Most would agree that a website is essential to almost any New Zealand business, but how many businesses actually know how many people visit, how long they stay or which sections hold the most interest?  There are many methods to measure this sort of information and the great news is that it’s becoming more and more accessible to people without a great deal of technical training.

Google has made a tool available called Google Analytics, there is a bit of technical work to integrate it into a website, but once it is up and running there is a wealth of information available through a web based interface that anyone with business knowledge can use to analyse the performance of their website.  At DMD Internet we do some great monthly reports to help you analyse your traffic and performance online. If you want to find out more contact us today.

Some of the things that can be measured with Google Analytics are:

• How many people visit your website
• How visitors found your website
• Which countries (and even cities!) visitors are from
• How many pages they look at
• Which ones they look at the most
• ….. and much much more!

There are so many features available that it can be almost overwhelming to first time users, but after a couple of tries it becomes more obvious which areas are relevant to your business and in a short time it should become an indispensable business tool.  We can setup this tool for you today, contact us to find out how!