Sotheby’s International Realty Website Reaches Million-a-Month Milestone

PALMA DE MALLORCA, Spain - Aug. 11, 2014 - PRLog -- For the first time in its history, the Sotheby’s International Realty global website (www.sothebysrealty.com/eng) exceeded one million visits in a month.  This July, the site welcomed 1,042,043 online visitors, a 15% increase over the same month in 2013.

Meanwhile the websites for Ibiza (www.ibiza-sothebysrealty.com) and Mallorca (www.mallorca-sothebysrealty.com) are making even greater strides, up 81% and 35% respectively for year-on-year traffic.

Daniel de Chavarría Waschke, Managing Director of Sotheby's International Realty in Spain’s Balearics, says, “Traffic to the parent website, www.sothebysrealty.com/eng, has been steadily trending upwards for the last six years, with most growth taking place over the past two.  This is attributable to strategic marketing by head office, continual investment into SEO and online advertising, and the Company’s overall growth with 720 Sotheby’s International Realty offices now open across 52 countries.”

However, Mallorca and Ibiza’s traffic surges are even more impressive.  Daniel continues, “We have placed great importance on generating traffic to our two websites.  We retain specialist Search Engine Marketing experts and Public Relations professionals, and the result is 81% more traffic for Ibiza in one year and 35% more for Mallorca.  Of course, there is a spin-off benefit from the success of www.sothebysrealty.com/eng, for which we are very grateful, as well as a general heightened media interest in these exquisite Mediterranean islands which helps our overall visibility.”

Contact Ibiza Sotheby’s International Realty on (+34) 971 31 07 99, ibiza@ibizasir.com or visit www.ibiza-sothebysrealty.com.  Social media: www.facebook.com/IbizaSothebysRealty / www.twitter.com/IbizaSIR.

Contact Mallorca Sotheby’s International Realty on phone: (+34) 971 674 807, mallorca@mallorcasir.com or visit www.mallorca-sothebysrealty.com.  Social media: www.facebook.com/MallorcaSothebysRealty  / www.twitter.com/MallorcaSIR.

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