Yoku Moku, one of the leading confectionary brands from Japan with a sizeable market presence in the UAE, supported the 2nd Japanese Speech Contest 2014, organized by the Embassy of Japan in the UAE this week.
The contest, held at Khalifa University in Abu Dhabi, brought together 20-plus students from various universities and high schools in the UAE offering Japanese classes.
Over 100 top officials, including HE Yoshihiko Kamo, Ambassador of Japan to the UAE, Sheikhs, dignitaries and academics attended the contest.
Yoku Moku sponsored six prizes for the winners – three each in the Beginners Category and the Intermediate Category. The contest was won by Mariam AlMusharrakh in the Beginners category for her speech titled: living my dream, and by Fatma Sahem in the Intermediate category for her speech titled: Things I like about Japan.
It is to be remarked that most of the contestants were from the UAE, and Arabic Speaking nationalities.
Mr. Ehab Nimer Al Bakri, Chief Operating Officer of Alsa Lifestyle, the exclusive distributor of Yoku Moku in the region, said: “We are proud to be working closely with the Embassy of Japan in the UAE to support the 2nd Japanese speech contest. Yoku Moku is very much a part of the Japanese culture and ethos, and we feel there is a strong synergy between the brand and such events, which helps promote the awareness for learning Japanese language and culture in the UAE community.”
Yoku Moku, which currently operates ten outlets in the UAE – four in Abu Dhabi and five in Dubai and one in Al Ain, with plans to open more shops in the country soon. Yoku Moku produces some of the finest all natural butter cookies made with high-quality ingredients they contain no additives or preservatives.
About Yoku Moku
Yoku Moku is one of the most famous Japanese confectionary brands, established in 1969. The name originated from a town in Sweden called JokkMokk, located in the Arctic Circle. The freezing weather there makes people want to keep their houses warm. Behind Yoku Moku name stands a genuine wish to bring warmth to every house with each box of its distinguished delights. A wide range of delicious butter cookies, combined with thin layers of original rich aroma milk chocolate, will pleasure most demanding gourmands. Having more than 150 stores in Japan and worldwide locations; USA, Taiwan, Korea & Thailand, Yoku Moku products have exclusive space inside Neiman Marcus and Saks Fifth Avenue department stores. Yoku Moku is the only Japanese confectionery brand that is carried in Bergdorf Goodman, a world-famous upscale department store in New York.
About Alsa Lifestyle
Alsa Lifestyle based out of Abu Dhabi and Dubai, the retail arm of Al Sayegh Group which holds a selection of brands from upscale to high street. The main areas of concentration for Alsa Life Style are Fashion, Watches, Cosmetics and Confectionery. Not only does Alsa Life Style operates in the UAE but also has offices in Jordan, with a fully dedicated team that reports to the UAE on monthly basis and an excellent foot print in the UAE and Jordanian malls.
Alsa Lifestyle operates under the umbrella of the 32-year-old conglomerate Al Sayegh Group chaired by Mr. Abdul Jabbar Al Sayegh and his sons Mr. Mansour & Mr. Mohammed. The Al Sayegh Group is in the fields of Electronics, Engineering & Construction (Oil and Gas), Life Style and Apparels, Food & Beverage (Restaurants)
Issued by Landmark PR & Event Management
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