Separate interfaces for mobiles and desktops
The website design that is apt for desktop computers and laptops may prove to be a total disappointment for the smart phone users whose screen resolution and display size vary to a great extent. You need to have different version of your website interface for handheld devices and the desktops.
Your content should offer solutions to the visitors
Content is again one of the main draws for visitors to your site. You need to have sticky content on your website that addresses some, if not all queries of your readers. While it is important that you subtly motivate the readers to buy your services and products through your content, never bang on their heads and do not affront them with hardcore sale tactics as it may backfire on you.
Back links work as a vote for the search engine that tell it about the popularity of your website. However, posting shallow content for the sake of getting back links should be avoided. Google’s newest Penguin updates are devised to filter out shallow content, so you need to ensure that what you are offering your readers is quality stuff that is written keeping their requirements in mind, not that of the search engine.
Social media buzz needs to be monitored
Similarly you need to monitor your buzz in social networking sites as your online reputation directly affects your business prospects. Besides this, you also need to have PPC, SMO and SEO campaigns (http://www.isearchsolution.com/
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About iSearch Solution
iSearch Solution is the reputed search marketing company based out of Delhi. The company recently earned the distinction of being among the top 30 search marketing firms of India. The website has recently been revamped and the user friendly new interface offers a range of innovative solutions for holistic SEO, SEM, SMM, PPC and SMO campaigns for the clients. The company offers its packages with value added benefits at highly competitive rates and delivers measurable results in a time bound manner.
iSearch Solution Pvt. Ltd.,
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New Delhi - 110091
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