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Follow on Google News | THWI, EFT, AMRC, EFR - Market Report From DrStockPick.com!Thwapr, Inc. (OTC.BB:THWI) a service for mobilizing and monetizing branded video content, announced the roll out of an important new way for marketers to measure the success of their mobile video campaigns.
By: Karl McMahon Without doubt, measurement is a fundamental part of any type of marketing and this is no exception for mobile. Capturing the right data and analyzing the results to understand the effectiveness of marketing investment is extremely important. Firstly it’s essential in identifying what works and how to improve moving forward. Secondly it enables you to justify spend and provide hard evidence of success for reinvestment. "Measuring mobile campaigns is key in demonstrating success and ROI for marketers," said Bruce Goldstein, CEO, Thwapr. "We can help them see in real-time, how their mobile videos are performing and exactly how and when they are engaging with their audience." Thwapr customer the NFL's Miami Dolphins, uses the mobile video sharing platform to connect daily with the team's fan base. The Analytics Dashboard allows the Dolphins to track important metrics about the sign up and viewing habits of their fans. The Miami Dolphins are among other professional sports, music and entertainment brands to utilize Thwapr's mobile video sharing including the NHL's Phoenix Coyotes, the Vans Warped Tour®, the Rockstar Energy Drink Mayhem Festival® and the Lordz of Brooklyn, among others. Founded in 2007, Thwapr is a mobile video sharing service that allows brands to mobilize and monetize content, extending its distribution reach while delivering the highest possible quality and user experience regardless of device, network or carrier. Founded by digital video pioneers from Apple, Avid and MTV, Thwapr's patent-pending "Share to Phone" technology is revolutionizing mobile video, while also revitalizing traditional media by incorporating branded mobile video into print, broadcast, billboards and radio. A cloud-based solution that does not require a download or app, Thwapr is making mobile video sharing easy, fast and fun for the hundreds of millions of consumers with Web-enabled mobile devices. ************************************************* Eaton Vance Floating-Rate Income Trust announced the earnings of the Trust for the three months and the six months ended November 30, 2010. The Trust's fiscal year ends on May 31, 2011. Eaton Vance Floating-Rate Income Trust For the three months ended November 30, 2010, the Trust had net investment income of $9,048,107 ($0.241 per common share). From this amount, the Trust paid dividends on preferred shares of $303,944 (equal to $0.008 for each common share), resulting in net investment income after the preferred dividends of $8,744,163 or $0.233 per common share. Eaton Vance Floating-Rate Income Trust is a closed-ended fixed income mutual fund launched and managed by Eaton Vance Management. The fund invests in fixed income markets of the United States. It invests in fixed income securities operating across diversified sectors. ************************************************* Ameresco, Inc. announced the completion of a multi-tiered energy services program with the City of Revere, Massachusetts. At a ribbon-cutting event in Revere, Ameresco executives commemorated the $10.3 million project with City of Revere Mayor Thomas G. Ambrosino, members of the City Council, members of the School Committee, Superintendent Dr. Paul Dakin and other local business and political leaders. All told, the project, which focused on the City’s schools, will guarantee annual savings of at least $685,982 for the City. Over the 15 year project term, the combined energy and operational savings will pay for the project and are expected to eclipse $13 million. Ameresco, Inc. provides energy efficiency solutions for facilities in North America. The company engages in the development, design, engineering, and installation of projects that reduce the energy, as well as operation and maintenance costs of governmental, educational, utility, healthcare, and other institutional, commercial, and industrial entities facilities. ************************************************* Eaton Vance Senior Floating Rate Trust announced the earnings of the Trust for the three months and year ended October 31, 2010. The Trust's fiscal year ended on October 31, 2010. For the three months ended October 31, 2010, the Trust had net investment income of $8,470,394 ($0.252 per common share). From this amount, the Trust paid dividends on preferred shares of $107,299 (equal to $0.003 for each common share), resulting in net investment income after the preferred dividends of $8,363,095 or $0.249 per common share. For the year ended October 31, 2010, the Trust had net investment income of $34,509,000 ($1.025 per common share). Eaton Vance Senior Floating Rate Trust is a closed-ended fixed income mutual fund launched and managed by Eaton Vance Management. The fund invests in fixed income markets of the United States. It invests in fixed income securities operating across diversified sectors. ************************************************************ THIS IS NOT A RECOMMENDATION TO BUY OR SELL ANY SECURITY! Disclaimer: Never invest in any stock featured on our site or emails unless you can afford to lose your entire investment. DrStockPick.com publisher and its affiliates and contractors are not registered investment advisers or broker/dealers. Our disclaimer is to be read and fully understood before using our site, reading our newsletter or joining our email list. Release of Liability: Through use of this website viewing or using, you agree to hold DrStockPick.com report and Crown Equity Holdings Inc. CRWE, its operators, shareholders, employees and/or contractors harmless and to completely release them from any and all liability due to any and all loss (monetary or otherwise), damages (monetary or otherwise) that you may occur. (Read more at http://drstockpick.com/ End
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