Nov. 12, 2007 -
PRLog -- This year marks the 25th anniversary of the Advertising Photographers of America’s (APA) (www.apanational.com)
. To celebrate, the APA 25th Anniversary Recognition Awards were created to honor leaders within the organization who have made significant contributions to further APA’s mission while helping to strengthen the photographic community. Voted on by their peers, six recipients were honored at APA’s 25th anniversary party co-hosted with Digital Railroad at the Sandbox Studio in New York on October 19.
“APA has always been a photographer driven organization, with the implicit directive of photographers helping photographers at its very core,” remarks Constance Evans, APA National CEO, “and it has relied on the efforts of volunteers to guide, advise and do much of the heavy lifting of the organization. It is in no small measure that APA owes its continued success to the efforts of those volunteers, who unselfishly give of their time and other valuable resources toward the needs of other working professionals.”
Evans continues, “In celebrating APA’s 25th anniversary, we wanted to recognize specific individuals in leadership who have made outstanding contributions towards the advancement of the APA mission, and in creating milestones in the area of Advocacy, Education and Standards, which are three core APA areas of focus.”
APA 25TH ANNIVERSARY RECOGNITION AWARD RECIPIENTS
APA Advocacy Award - Presented to Jeff Sedlik (APA/Los Angeles) (www.sedlik.com)
, for championing APA’s legal and legislative efforts in the areas of copyright, anti-trust, insurance, and sales tax regulation reform. Sedlik is President and CEO of the PLUS Coalition (Picture Licensing Universal System). A leading commercial photographer for more than 21 years, Sedlik is an authority on image licensing and metadata. He served in APA leadership for more than 13 years, including a term as National President, and is APA’s Chief Advisor on Licensing and Copyright.
APA Education Award - Presented to Bobbi Lane (APA/New York) (www.bobbilane.com)
, whose teaching style inspires and motivates students in workshops and classes around the country. Chair of APA’s Education Committee, Lane created the Successful Emerging Photographer’
s program to help those starting out gain a foundation in good business practices. Her work as a commercial photographer spans 30 years and she is the author of instructional books and DVDs, including Creative Techniques for Color Photography (Amherst Media).
APA Professionalism and Integrity Award – Presented to Michael Grecco (APA/Los Angeles) (www.michaelgrecco.com)
for his professional integrity in maintaining and promoting best business practices. Grecco is one of the top professional photographers in the world, a Canon Explorer of Light, and author of the bestselling photographer’
s guide Lighting and the Dramatic Portrait: The Art of Celebrity and Editorial Photography. Grecco is a photographer’
s photographer, always ready with hard-earned advice and willing praise for others. He is Chapter Chair, APA Los Angeles.
APA Innovation in Technology Award - Presented to Peter Krogh (APA/DC) (www.peterkrogh.com)
, for his work on major technological initiatives. Recently named a Microsoft Icon of Imaging, Krogh is also author of The DAM Book, the most widely used reference on digital asset management for photographers. An Adobe Alpha Tester, his contributions can be seen in Adobe Photoshop CS3, Adobe Photoshop Lightroom, Adobe Bridge, and the DNG RAW storage format. A professional photographer for more than twenty years, Krogh is a passionate advocate for both the photographer and the photograph.
APA Creativity Award – Presented to George Fulton (APA/Charlotte)
(www.georgefulton.com)
, in recognition of his work and its impact on the aesthetics of advertising and editorial photography. Fulton has hundreds of awards to his credit, including the 2007 ASICS campaign, which won him his second national gold Addy™ for a photography campaign. Building images from the ground up with blank frames and a multitude of layers, his images create unique brand stories for clients around the world. Fulton is a past APA National President and still in demand as a volunteer.
APA Leadership Award – Presented to Will Mosgrove (APA/San Francisco) (www.willmosgrove.com)
, for his long service, outstanding leadership, and respect from the industry at large. Spanning two decades, Mosgrove served as San Francisco Chapter President, National Secretary, Vice-President and National President for three terms. He is Director of Graduate Photography at the Academy of Art University in San Francisco, and has run his own successful photography business for the past twenty-six years, winning numerous national awards for his work.
To learn more about the APA Award recipients, please visit the APA website for bios, statements and headshots. (
http://www.apanational.com/i4a/pages/Index.cfm?pageID=3822)
About Advertising Photographers of America (APA)
The Advertising Photographers of America is the leading national organization run by and for professional photographers. With a culture that promotes a spirit of mutual cooperation, sharing and support, APA offers outstanding benefits, educational programs, and essential business resources to help its members achieve their professional and artistic goals. Headquartered in White Plains, New York with chapters in Atlanta, Los Angeles, the Midwest, New York, San Diego, San Francisco, Charlotte, Kansas City, and Washington, DC, APA strives to improve the environment for advertising photographers and clear the pathways to success in the industry. Recognized for its broad industry reach, APA continues to expand benefits for its members and works to champion the rights of photographers and image makers worldwide.
Website:
www.apanational.com
