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12338587
By XYIENCE
What: XYIENCE®, the official energy drink of the UFC®, has teamed up with Armbar Nation, the Official Fan Club of UFC Bantamweight Champion Ronda Rousey, to host an online social media contest for the ultimate UFC Fan Experience at UFC 175.
12318260
By XYIENCE
XYIENCE®, maker of Xenergy, the official energy drink of the UFC®, today announced the launch of the first advertising campaign to support its new “Power to Win” brand positioning.
12238394
By XYIENCE
XYIENCE® Xenergy, the official energy drink of the UFC®, is proud to announce its sponsorship of the 4th edition of the Las Vegas Wheelchair Open.
12230817
By XYIENCE
XYIENCE® – the original fight nutrition brand – announces that Saskia “Sauce” Boogman has joined Team Xyience as a Fitness Athlete.
12184967
By XYIENCE
New non-carbonated beverage nabs top honors in energy category within months of retail debut
12012440
By Forte Creative Media PR
XYIENCE Xenergy announces a partnership with Statewide Beverage Company, increasing its Southern California distribution by 45 percent. The relationship gives Xenergy otential shelf space in nearly 900 retail stores in Southern California.
11822206
By Stephanie Forte
XYIENCE—the original fight nutrition brand—will unveil NOX-CG3™ XTREME at its booth #3135 at the IHRSA tradeshow at the Los Angeles Convention Center, March 15 – 16, 2012.
11652884
By Forte Creative Media
XYIENCE, maker of Xenergy, the official energy drink of the UFC, is gaining ground as the breakout brand of the year. This summer, national beverage industry publications Beverage World and Beverage Spectrum gave XYIENCE Xenergy major recognition.
11637049
By Forte Creative Media
XYIENCE announces that UFC fighters Wanderlei Silva and Mark Hominick will be appearing at XYIENCE’s booth #5003 at the NACS 2011 tradeshow in Chicago. The athletes will sign autographs from noon to 3 p.m. on Sunday, Oct. 2, and Monday, Oct. 3.
11602839
By Forte Creative Media
XYIENCE invites MMA fans to meet XYIENCE team athlete and UFC lightweight fighter Anthony Pettis, who will be signing autographs at Pick ’n Save in Market Square (6760 W. National Ave., West Allis, Wis.) on Saturday, Aug. 13 from 1:30 to 3:30 p.m.

All Press Releases

By XYIENCE
The official energy drink of the UFC is having a knockout summer season with sales in the Northeast doubling as the Southeast sees a 54 percent increase
12338587
By XYIENCE
What: XYIENCE®, the official energy drink of the UFC®, has teamed up with Armbar Nation, the Official Fan Club of UFC Bantamweight Champion Ronda Rousey, to host an online social media contest for the ultimate UFC Fan Experience at UFC 175.
12318260
By XYIENCE
XYIENCE®, maker of Xenergy, the official energy drink of the UFC®, today announced the launch of the first advertising campaign to support its new “Power to Win” brand positioning.
12238394
By XYIENCE
XYIENCE® Xenergy, the official energy drink of the UFC®, is proud to announce its sponsorship of the 4th edition of the Las Vegas Wheelchair Open.
12230817
By XYIENCE
XYIENCE® – the original fight nutrition brand – announces that Saskia “Sauce” Boogman has joined Team Xyience as a Fitness Athlete.
12184967
By XYIENCE
New non-carbonated beverage nabs top honors in energy category within months of retail debut
By XYIENCE
Enter your zip code & #FindURXenergy! @XYIENCE launches online retail store locator www.xyience.com. #Power2Win
By XYIENCE
.@XYIENCE Xenergy inks a deal with Standard Sales, adding up to 1400 retail stores in Texas! #FindURXenergy
By Forte Creative Media PR
XYIENCE Xenergy was honored at a special gala dinner celebrating the finalists and winners of the InterBev Awards 2012 on Wednesday, Oct. 17, 2012 at the Encore at Wynn in Las Vegas.
12012440
By Forte Creative Media PR
XYIENCE Xenergy announces a partnership with Statewide Beverage Company, increasing its Southern California distribution by 45 percent. The relationship gives Xenergy otential shelf space in nearly 900 retail stores in Southern California.
By XYIENCE
XYIENCE offers an exclusive preview of three innovative non-carbonated beverages that combine energy with other beverage formats. Xenergy + True Hydration, Xenergy + Tea and Xenergy + Lemonade debut at the 2012 NACS Show in Las Vegas.
By Forte Creative Media
XYIENCE team athlete and former UFC® welterweight champion Matt “The Terror” Serra will sign autographs for mixed martial arts (MMA) fans on August 25, 2012 in Middletown, N.Y.
By Forte Creative Media
XYIENCE Xenergy announces a partnership agreement with House of RYU, Las Vegas the first athletic training center opened by Respect Your Universe, Inc (RYU).
By Forte Creative Media
XYIENCE Xenergy, the official energy drink of the UFC®, adds Melon Mayhem and Tangerine Twister to its lineup of award-winning energy drinks.
By Forte Creative Media
XYIENCE Athlete Media Conference on Friday, July 6, 2012 Features UFC® Light Heavyweight Champion Jon Jones, Frank Mir, Dan Hardy, Anthony Pettis and Matt Serra
By Forte Creative Media
New Jersey native and fan favorite will sign autographs for mixed martial arts fans
By Forte Creative Media
XYIENCE has added Fuel TV host, stuntman and pro BMX rider Mike “Rooftop” Escamilla to its team of brand ambassadors. Escamilla will make personal appearances for XYIENCE Xenergy, the official energy drink of the UFC.
By Forte Creative Media
XYIENCE, Love Bottling Company Announce New Distribution Partnership that Increases Xenergy’s Oklahoma Presence
By Forte Creative Media
XYIENCE has added Extreme Performance Expert and professional strength coach Michael Palmieri to its team of trainers.
By Stephanie Forte
XYIENCE Adds Atlanta Appearances for Anthony “Showtime” Pettis at QuikTrip locations, April 20 - 21, 2012
By Stephanie Forte
XYIENCE Xenergy has secured center positioning on the octagon mat for UFC® on FOX Diaz vs. Miller, set for Saturday, May 5, 2012.
By Stephanie Forte
XYIENCE team athlete Anthony “Showtime” Pettis, 25, will appear at GNC in the Mall of Georgia (3333 Buford Drive) in Buford on Saturday, April 21, 2012 from 2 to 3 p.m.
11822206
By Stephanie Forte
XYIENCE—the original fight nutrition brand—will unveil NOX-CG3™ XTREME at its booth #3135 at the IHRSA tradeshow at the Los Angeles Convention Center, March 15 – 16, 2012.
By Stephanie Forte
XYIENCE Xenergy has increased its retail presence significantly in New York and New Jersey thanks to a series of new and renewed distribution partnerships.
By Stephanie Forte
Dan "The Outlaw" Hardy will sign autographs from 5 to 7 p.m. at the Hi-Health store located at 4881 N. 20th Street in Phoenix on Monday, March 12, 2012. Fans will also have the chance to win a pair of gloves signed by Hardy and sample XYIENCE Xenergy
By Stephanie Forte
XYIENCE was recently named a finalist in the Best Website category of the 2011 FoodBev.com Awards, a competition that included submissions for websites launched in 2011 from both food and beverage brands.
By Stephanie Forte
XYIENCE Creative & Interactive Director John Villari Named 2012 “40 Under 40” Honoree by Vegas Inc. Magazine
By Stephanie Forte
XYIENCE Xenergy, the official energy drink of the UFC, and BJ’s Wholesale Club have signed an agreement putting Xenergy in nearly 200 club stores in 15 states starting in early February.
By Stephanie Forte
Circle K has renewed its national brand agreement with XYIENCE, continuing to give its energy drink brand Xenergy access to all 4,200 locations of the convenience store chain in the United States.
By Hillary Kneubuhl
XYIENCE Announces New Agreement with Eastside, a Canadian Apparel Distributor and Design House

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