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May 2019

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By Iggesund
How can neuromarketing – using combinations of biometric measuring techniques to analyse consumer reactions – be a tool that makes packaging development more efficient? The answers will be supplied by Iggesund Paperboard and Tobii Pro, a global...
A number of global companies have replaced or are doing trials to replace the material in their gift cards – from plastic to paperboard. Sweden's largest cinema chain, SF Bio, has taken the plunge and is now replacing all its cards.
By Iggesund Paperboard AB
Iggesund Paperboard's both mills – in Iggesund, Sweden, and Workington, England - have been awarded the highest rating for sustainability in an evaluation done by the EcoVadis firm of analysts.

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