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Jodi Gill Remove

October 2016

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By The Experts Bench
Approximately 50% of marketing professionals surveyed by The Experts Bench (TEB) said their global marketing spend decreased in 2012, but more than 60% were considering new global marketing programs in 2013.
By The Experts Bench
“30 with the Experts” webinar host Jodi Bailey Gill, President of The Experts Bench (TEB), shared that only 46% of businesses surveyed are actually engaging in user-generated content.
By The Experts Bench
“Talk with the Experts” webinar host Jodi Gill shared “only 39% of companies surveyed said they have a formal agreement in place when working with competitors.” Marketing experts on the program challenged this as a poor business practice.
By Cindy Caldwell
Executives agree that marketing and sales alignment is critically important, but most companies don’t make the grade. A CMO, an EVP and a business owner share best and worst case scenarios as well as techniques to align marketing and sales.

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