Gen Z Press Releases

Priti Mehra, former Google and Kantar leader, named CEO of dcdx

GrunX has published a guide on Gen Z online shopping behavior in 2026 covering creator trust, social discovery, value over price, cart abandonment reasons, and what Indian brands must adapt to.

A 26-point credibility gap between customer reviews and influencer content signals a structural shift in how Gen Z evaluates brands — with major implications for how communications agencies build campaigns

Australia's independent funeral-planning authority says a new generation could bring burials back — and the world is watching.

"High-Tech Heroes" empowers Gen Z to lead with purpose and transform the world's biggest challenges into sustainable, scalable solutions that improve lives and create lasting value.

Gen Z is driving a quiet legal revolution — changing names to reflect gender identity and self-expression

As inflation drives consumer behavior towards sustainability, retailers must adapt their strategies by offering flexible pricing, enhancing transparency, and diversifying product lines to strengthen market position and foster customer loyalty.