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| ![]() SealsTrust Launches Physical Anti-Counterfeit Labels That a Photocopy Cannot ReproduceWyoming company ships security labels with raised relief, optical fibers and a unique serialized QR code per unit.
By: SealsTrust The company's argument starts with a problem most brand protection sells around rather than solves. Security printing is flat. Holograms, microtext and two-dimensional codes are features of a surface, and a surface can be photographed and printed again. A code copied onto a counterfeit unit scans exactly like the original, because scanning identically is all a copied code has to do. SealsTrust moves the security out of the artwork and into the construction of the label. Each one carries a raised relief of roughly two millimetres meant to be felt rather than inspected, embedded optical fibers that scatter and react to light instead of sitting on the surface as printed detail, and a passport-style light-reactive layer whose appearance changes as the label moves under a light source. A photograph or a photocopy records all three flat, and a printing process cannot put them back. A reproduction is wrong in the hand before any reader is involved. That check needs no equipment, no app, no connection and no power source. It works on a factory floor, at an inspection point, and in a buyer's hands. The construction is set out at https://sealstrust.com/ The second layer is identity at the level of the individual unit. Every label carries its own serialized QR code, and no serial is ever repeated. A standard phone camera reads it with nothing to install. Each scan is recorded with its timestamp, requesting address, coarse location and device type, and the person scanning is forwarded to the brand's own product page. The record is where copies expose themselves. Because a serial belongs to exactly one physical object, a serial read repeatedly in circumstances a single object could not produce, or read in two distant places too close together in time to be one item, becomes visible across the accumulated record even though nothing is visible on any individual label. A scan returns no verdict. The physical layer is judged by a person, by eye and by touch. The judgment stays with people. SealsTrust does not name its customers publicly. More information is at https://sealstrust.com About SealsTrust SealsTrust supplies physical anti-counterfeiting labels and scan-analytics infrastructure to product brands whose goods are counterfeited. It is operated by Seals Data LLC, 30 N Gould St Ste R, Sheridan, WY 82801, United States. Contact Jamal Kharbouch, Owner contact@sealstrust.com +1 208-951-3701 End
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