haru kurokami Scalp Rated SkinSAFE Trusted Choice – Good For Sensitive Skin 95+

TOKYO, Japan - July 9, 2026 - PRLog -- TOKYO, Japan - nijito Co., Ltd. ("nijito"), the company behind the Japanese hair care brand haru, is pleased to announce that its flagship shampoo, haru kurokami Scalp, has been rated SkinSAFE Trusted Choice – Good For Sensitive Skin 95+ by SkinSAFE, a U.S.-based ingredient information platform.

Designed as an everyday shampoo that comes into contact not only with the hair, but also the scalp, hairline, and neck area, haru kurokami Scalp was developed with careful attention to both user experience and formulation. This recognition from SkinSAFE provides an additional point of reference for consumers who consider ingredients and formulation when choosing hair care products. Certified by SkinSAFE

Developed in partnership with the Mayo Clinic, SkinSAFE™ uses clinical ingredient data to help people find products that meet their needs.

haru kurokami Scalp Shampoo [Original] has passed a comprehensive evaluation, including ingredient screening, fragrance allergen assessment, heavy metal testing, and HRIPT — Human Repeated Insult Patch Test — to help support safety for everyday use.

To learn more, please visit SKINSAFEProducts.com.
■ About haru

haru is a Japanese hair care brand known for its long-selling kurokami Scalp shampoo, also known as haru Shampoo. The series has surpassed 8 million units shipped in Japan, including products before renewal, limited-edition series, and the three kurokami series products, based on the manufacturer's internal shipment data as of October 2025.

Available through e-commerce channels and approximately 5,000 retail stores across Japan, haru proposes a new self-care habit called "Head Beauty" — a time to care for one's hair and scalp while reconnecting with oneself.

With the brand philosophy of supporting people to embrace aging positively and live beautifully in their own way, haru will continue to offer products and experiences that support everyday hair and scalp care.          ■ Product Overview Product Name: haru kurokami Scalp [Original]

Size: 400 mL

Key Features:

• 100% naturally derived ingredients
• All-in-one shampoo with no conditioner needed
• Formulated according to haru's proprietary "10 Free" standard:

free from silicones, synthetic polymers, cationic surfactants, petroleum-derived surfactants,

synthetic fragrances, artificial colorants, mineral oil, chemical UV filters,

synthetic preservatives and other synthetic additives.

• Scented only with natural essential oils
• Rich, dense foam that helps leave hair looking smooth, shiny, and manageable