Anastasiia Sosyniuk Highlights AI Visibility Strategy for HealthTech Startups at Vitalis 2026Helping HealthTech Companies Become Discoverable in the Age of AI-Powered Search
By: Go Global With Large Language Models (LLMs) such as ChatGPT, Gemini, and other AI systems now shaping how healthcare professionals, investors, and patients find and evaluate information, traditional SEO approaches are no longer sufficient. In her talk, Sosyniuk introduced Generative Engine Optimization (GEO) as a new strategic framework designed to help HealthTech companies become trusted, consistently cited sources within AI-generated answers. The session delivered a practical, insight-driven framework, including:
The presentation resonated with founders, marketers, and healthcare innovation leaders seeking to understand how AI is reshaping visibility, trust, and discovery in the HealthTech ecosystem. "We are witnessing a fundamental shift in how organizations are discovered online. In the past, businesses optimized for search engines. Today, they must also optimize for AI engines. The companies that understand how AI evaluates trust, authority, and relevance will gain a significant competitive advantage. For HealthTech startups, visibility is no longer just about rankings—it's about becoming a source that AI systems confidently recommend," said Anastasiia Sosyniuk. Vitalis 2026 is one of Europe's most influential eHealth conferences, bringing together healthcare providers, policymakers, technology leaders, researchers, and innovators to shape the future of digital healthcare. Through her work at Go Global, Sosyniuk supports technology companies in expanding internationally, building scalable growth systems, and adapting their marketing strategies to the realities of AI-driven discovery. About Anastasiia Sosyniuk Anastasiia Sosyniuk is a digital strategist and international marketing consultant with over 15 years of experience in digital marketing, growth strategy, and international expansion. She is the co-founder of Go Global, a consultancy helping companies enter and scale in international markets through data-driven marketing, positioning, and growth frameworks. End
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