AI Expert Ayse Durmush to Speak at AI-Driven Business Summit on How Businesses Can Get Found in

LONDON, Wales - June 5, 2026 - PRLog -- LONDON, UK — Ayse Durmush MCIM, founder of The GEO Agency and a leading specialist in Generative Engine Optimisation (GEO) and Answer Engine Optimisation (AEO), has been confirmed as a speaker at the AI-Driven Business Summit, taking place 15-17 June 2026. The three-day free virtual event is designed to help business owners and entrepreneurs build, launch, and monetise in the era of AI-powered search.

Ayse will deliver her session titled 'AI Search: Get Seen & Paid', drawing on 28 years of digital marketing experience with global brands including Google, Apple, Microsoft, LEGO, Virgin, and O2. Her session will explore why traditional search strategies are no longer sufficient, and what businesses must do to become the brand that AI recommends.

"50% of consumers now use AI tools like ChatGPT to research and find who to buy from. Most business websites don't even show up in those results — and their owners have no idea why. My session will change that."

— Ayse Durmush, Founder, The GEO Agency
In her session, Ayse will cover:

• Why Google alone is no longer enough to drive business visibility in 2026
• How AI tools like ChatGPT, Perplexity, and Google's AI Overviews decide which businesses to recommend
• The three pillars of AI visibility: Get Found, Get Recognised, and Get Paid
• Practical steps any business can take immediately to start appearing in AI-generated answers
• How to become the business AI recommends — not the one your competitors find first

About the AI-Driven Business Summit (https://bit.ly/4ujTGoh)

The AI-Driven Business Summit is a free, three-day virtual event running 15-17 June 2026, bringing together business owners, entrepreneurs, and digital professionals to explore how artificial intelligence is reshaping commerce, marketing, and growth. Speakers include leading practitioners across AI strategy, automation, and digital marketing. Attendance is free.

About Ayse Durmush

Ayse Durmush is the founder of The GEO Agency, a UK-based specialist agency in Generative Engine Optimisation, Answer Engine Optimisation, SEO, and AI Automation. With 28 years of experience across global brands including Google, Apple, Microsoft, LEGO, Virgin, and O2, Ayse is a recognised authority on AI visibility strategy. She is a registered Claude Partner and Anthropic-trained Claude Architect, and a member of the Chartered Institute of Marketing.

About The GEO Agency

The GEO Agency (https://thegeoagency.io) is a UK-based specialist agency founded by Ayse Durmush MCIM, dedicated to helping businesses achieve visibility in the new era of AI-powered search. Services include Generative Engine Optimisation (GEO), Answer Engine Optimisation (AEO), AI Automation, Reputation Management, and strategic consulting.