Boonie Bears: The Hidden Protector Takes Flight with Singapore Airlines, Boarding July 1, 2026

BEIJING - May 25, 2026 - PRLog -- BEIJING, May 25, 2026 — Beijing Hurray Media Co., Ltd., a prominent player in Chinese film and animation distribution, today announces that the hit Chinese animated feature Boonie Bears: The Hidden Protector (Chinese title: Xiong Chu Mo: Nian Nian You Xiong) has been officially selected by Singapore Airlines (SIA). The film will debut on SIA's in-flight entertainment system starting July 1, 2026, bringing the beloved Chinese IP to millions of global passengers.
A landmark 12th installment in the blockbuster Boonie Bears franchise, Boonie Bears: The Hidden Protector is a vibrant fantasy-adventure comedy that blends traditional Chinese mythology with stunning 3D animation. Released in Chinese theaters during the 2026 Lunar New Year (February 17), the film quickly became a cultural sensation, grossing over CNY 840 million (USD 116 million) domestically and earning rave reviews for its heartfelt storytelling, breathtaking visuals, and universal humor. It marks the franchise's first foray into Oriental fantasy, drawing inspiration from iconic Chinese landmarks like Chongqing's Hongyadong to create the magical "Nian Guan City," a world where characters awaken elemental powers.
Designed for audiences of all ages, Boonie Bears: The Hidden Protector follows the iconic trio—Briar (Xiong Da), Bramble (Xiong Er), and Logger Vick (Guang Tou Qiang)—as they embark on an epic journey with Nian, a mysterious "Year Monster" girl with divine powers. When Briar unexpectedly loses his strength, the heroes must unite to save the world from an ancient evil, discovering courage, friendship, and self-worth along the way. The film's universal themes of bravery, family, and hope, combined with its vibrant animation and laugh-out-loud comedy, have made it a favorite among families across China and beyond.
About Beijing Hurray Media Co., Ltd.Beijing Hurray Media Co., Ltd is a professional distributor dedicated to the global distribution of Chinese films, with a core focus on in-flight entertainment (IFE) licensing for Chinese movies worldwide.