Greater Texas Credit Union Promotes Lisa Back to EVP

AUSTIN, Texas - May 12, 2026 - PRLog -- Greater Texas|Aggieland Credit Union has promoted Lisa Back, CFO, to Executive Vice President. Since joining the credit union in late 2023, Back has played an important role in strengthening financial strategy supporting disciplined execution, and contributing to key growth initiatives.

Lisa has worked closely with the leadership team to enhance net interest margin, reshape the credit union's card services and payments strategy – securing one of the most substantial incentive packages in the institution's history – and position the organization for significant long-term operational efficiency. Back's keen financial guidance was also instrumental in guiding Greater Texas back to profitability last year.

Beyond strategic financial oversight, Back has modernized operational infrastructure within the accounting, collections, card services and fraud departments. To foster organizational alignment, she also implemented a "stakeholder scorecard" program that links department-level performance directly to the credit union's overarching profitability goals. Additionally, she oversaw the implementation of a benchmarking program that helps the organization compare performance against high-performing peers and identify opportunities for revenue growth and expense optimization.

"When Lisa came on board, she immediately became a valuable strategic partner to our executive leadership team," said Howard Baker, CEO of Greater Texas|Aggieland Credit Union. "She consistently exhibits a unique combination of financial expertise, business acumen, and a professional demeanor that has earned the trust and admiration of her peers. Her leadership has reshaped key parts of our business and strengthened our foundation for future growth."

Back is a Certified Public Accountant with nearly 40 years of experience in audit expertise and financial leadership. Her career includes a distinguished 13-year tenure at Bank of America, where she served as Senior Audit Director and Senior Vice President. She also held leadership roles as Senior Vice President and Controller at CitiCapital and Executive Vice President and CFO at Velocity Credit Union.

Back holds a Bachelor of Business Administration degree in accounting from the University of Texas at Arlington and graduated with honors from the Bank Administration Institute's executive banking school at the University of Wisconsin. In the community, she serves on the finance committee for Austin Habitat for Humanity and volunteers with organizations such as Ronald McDonald House and Any Baby Can.

About Greater Texas Credit Union

Greater Texas Credit Union (http://www.gtfcu.org/), is a financial cooperative that emphasizes community stewardship, charitable giving, and employee volunteerism through its Greater Good initiative. Together with its subsidiary, Aggieland Credit Union – which serves the Brazos Valley – the credit union offers consumer-oriented banking services across the state of Texas. Greater Texas has locations in Austin, Houston, San Antonio, Bryan-College Station, Edinburg, and the Arlington market with assets of nearly $1 billion.