![]() Wespor Business Launches Shared Direct Mail Program at $0.06 per HouseholdThe program enables small and mid-sized businesses to access high-impact direct mail marketing at a fraction of traditional advertising costs.
By: Wespor Business The program uses oversized 9×12 high-gloss postcards delivered through USPS Every Door Direct Mail (EDDM), allowing multiple non-competing businesses to share production and postage costs while maintaining category exclusivity. As digital advertising costs continue to rise on platforms such as Google and Facebook, many local businesses are finding it harder to maintain visibility. Wespor Business addresses this by combining large-format print, verified USPS delivery, and shared-cost distribution into a single affordable solution. "Traditional solo direct-mail campaigns often cost between $0.50 and $1.20 per household," said Portia Made-Jamison, Founder & President of Wespor Business. "Our shared-mailer model reduces that cost by more than 90%, making premium direct mail accessible to local service providers, restaurants, retailers, and professional practices." Each mailing reaches 5,000 households, with 10,000-home options available in select North Carolina markets including Raleigh, Durham, Burlington, and Greensboro. Pricing begins at $300 per placement, with larger ad sizes available up to $0.19 per household. All pricing includes professional design, high-gloss printing, and USPS postage. Only one advertiser per industry category is featured on each postcard, ensuring businesses are not placed alongside direct competitors. Media Contact Portia Made-Jamison Founder & President, Wespor Business Email: info@wesporbusiness.com Phone: (984) 217-4555 Website: https://wesporbusiness.com About Wespor Business Wespor Business is a North Carolina-based direct marketing firm specializing in oversized shared-cost direct mail campaigns. The company manages strategy, design, printing, and USPS distribution to help local businesses increase visibility and generate customers through high-impact physical advertising. Availability is limited per mailing due to category exclusivity. End
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