 Greenlight Marketing Selected by Factory Five Racing to Lead Brand & Marketing Strategy for XTFGreenlight Marketing, a full service agency serving automotive aftermarket and OE companies, today announced a new partnership with Factory Five Racing to lead the brand and marketing strategy for the XTF PreRunner truck.
"The XTF is more than a Raptor style/high-performance off-road truck, it is an all-new category of truck product that brings pre-runner class performance to the at-home builder," said Lee Clark, Executive Vice President at Greenlight Marketing. "Factory Five Racing is redefining what's possible in the off-road space; our job is to amplify that story with the authenticity and energy this community demands." Momentum Already Underway Greenlight and Factory Five Racing have hit the ground running, kicking off onboarding, creative exploration, and asset collection to power the first phase of content and paid media. These efforts are accelerating ahead of the XTF PreRunner's reimagined unveiling at King of the Hammers, the ultimate proving ground for off-road performance, happening January 22 – February 7, 2026. About Greenlight Marketing Greenlight Marketing is a full-service automotive marketing agency and a division of Gragg Advertising. With 50+ in-house experts and a track record spanning 30 years, Greenlight blends creative, digital, and data science to deliver measurable growth. The agency's approach is built on accountability, transparency, and ROI. https://greenlightmarketing.com About Factory Five Racing Factory Five Racing designs and manufactures "build-it-yourself" End
|
|
Account Phone Number