Turn WhatsApp Into a Store With Catalogs & Payments Using WhatsApp Business API

DELHI, India - Nov. 28, 2025 - PRLog -- Turn WhatsApp Into Your Online Store: A Complete Guide to Catalogs, Carousels & Fluent Payments With WhatsApp Business API (2025 Edition)

WhatsApp has changed from a simple messaging app into one of the most powerful tools into the world. With more than 2.7 billion active users, businesses no longer need to wait for customers to visit websites, fill out long forms or download any extra apps. Today companies can bring their entire shopping experience directly into WhatsApp - From browsing products to placing orders to make payments.

This new wave of conversational commerce is powered by the WhatsApp Business API, which introduces functions like product catalogs, multi product carousels, interactive replies button and payment option also in chat. Together these tools allow brands to convert WhatsApp into a complete digital storefront that works 24/7.

In this article you will read how WhatsApp Business API reforming the way of businesses sell online and how you can use catalogs, carousels and in chat payments to increase conversions, reduce drops offs and flawless customer experiences.

Why WhatsApp Conversational Commerce is Becoming a Game Changer

The biggest reason behind the rise of WhatsApp commerce is convenience. Customers today prefer simple, faster and personalized shopping experiences.Opening a website scrolling multiple pages or creating accounts feels time consuming.

But WhatsApp removes all frictions.

People already use WhatsApp all day - chatting, sharing images,sharing documents, even making quick decisions. When businesses integrate commerce into the same flow it becomes natural for customers to browse, ask questions, negotiate and buy without leaving the app.

Some major changes influencing this trend include:-

• High Messages open rates (98%) — Far better than email or SMS
• Quick response cycle — Customers reply faster on WhatsApp
• Personalization at scale — Automated chat journeys with a human touch
• Visual product showcase — Catalog + media rich message formats
• Instant payments — Making conversions frictionless

For industries like fashion, electronics, FMCG, beauty, food delivery and D2C brands WhatsApp commerce has already become one of the most profitable sales channels.

WhatsApp Catalogs : Turning Chats Into an Online Store.

A WhatsApp Catalog is the starting point of WhatsApp Commerce (https://www.inboxtele.com/whatsapp-api). It allows businesses to display all their products and services inside a single structured interface  - similar to an online store but directly inside the chat.