InStockRx Appoints Melissa Jostand as Chief Marketing Officer

TAMPA, Fla. - Oct. 14, 2025 - PRLog -- InStockRx, a leading technology-driven pharmacy-to-pharmacy marketplace transforming the pharmacy supply chain, today announced the appointment of Melissa Jostand as Chief Marketing Officer. Jostand succeeds Laisha Daley, who will transition to the company's Advisory Board as Chief Marketing Advisor, while continuing in her role as Chief Marketing Officer at Liquified Solutions.

Jostand brings more than 15 years of experience leading brand transformation, digital strategy, and growth marketing initiatives across healthcare, telehealth, SaaS, and insurance sectors. Known for aligning performance marketing, data analytics, and storytelling to deliver measurable results, she has held senior leadership roles at Pharmacists Mutual Insurance Group, and Pharmacy Innovations, among others.

Her appointment underscores InStockRx's continued investment in strategic marketing and brand innovation to expand its reach and value to independent pharmacies nationwide.

"I'm honored to join InStockRx and lead marketing efforts during such a pivotal time for the industry," said Melissa Jostand, Chief Marketing Officer. "Independent pharmacies are essential to patient care and community health. I look forward to building on the strong foundation Laisha and the team have created to drive growth, engagement, and innovation."

Daley, who has served as InStockRx's Chief Marketing Officer since the company's inception, has been instrumental in building its brand identity, marketing infrastructure, and go-to-market strategy. In her new advisory role, she will continue to support strategic initiatives and assist with the leadership transition to ensure seamless continuity.

"It's been an honor to help shape the InStockRx brand and growth of the marketplace network from the ground up," said Laisha Daley. "Melissa brings exceptional leadership and a forward-thinking perspective that will continue to accelerate our mission. I'm excited to support her and the team in this next chapter."

During a transition period, Daley will remain actively involved to provide guidance and continuity across marketing operations, partnerships, and growth strategy.

"Melissa's leadership and expertise will be key as InStockRx continues to innovate for the pharmacy community," said Mac Dougherty, CEO of InStockRx. "We are grateful for Laisha's vision and contributions, and we're excited to see both leaders play vital roles in the company's next phase."

About InStockRx

InStockRx is an innovative platform dedicated to optimizing pharmacy supply chains by aggregating medication data, identifying surplus, and facilitating redistribution in compliance with the Drug Supply Chain Security Act (DSCSA). Through its pharmacy-to-pharmacy marketplace and inventory analytics leveraging AI, InStockRx combats medication waste, enhances efficiency, and addresses drug shortages, setting a new standard in pharmacy distribution.

For more information, visit www.instockrx.com or follow InStockRx on LinkedIn.