From Drag Queens to CEOs: How Ugra Is Making Shoes for Everyone

BANGALORE, India - Oct. 9, 2025 - PRLog -- Ugra, the gender-inclusive footwear brand challenging fashion's traditional rules, celebrates its first anniversary this month, marking a year of crafting shoes that blur lines, embrace identity, and let everyone walk their story in comfort and confidence.

Born from a belief that good design belongs to everyone, Ugra has made heels for men, women, and drag queens alike, breaking through old molds of sizing and style. Over the past year, the brand has built a loyal customer base, selling an average of 30 handcrafted pairs a month, each one made to order and built to last.

"Ugra began as a rebellion against limitation," says Debanti, Founder of Ugra. "We make shoes for those who don't fit into categories, people who walk with intent, comfort, and courage."

Expanding the Craft: Ugra's Foray into Bags

As Ugra turns one, it's stepping into a new space: bags.
In the brand's signature spirit of craft and confidence, the first line of handcrafted bags debuted quietly earlier this year, blending functionality with Ugra's bold, minimal aesthetic. The response was instant and encouraging.

"We've always wanted to design beyond footwear," says Debanti. "The bag line grew naturally from our philosophy, inclusive design, made slowly, beautifully, and built to stay."

Building on that success, Ugra plans to expand its bag collection this year, experimenting with new materials, silhouettes, and gender-fluid styles that echo the brand's core values: individuality, craftsmanship, and ease.

Looking Ahead: From India to the World

After a year of building a strong homegrown foundation, Ugra is now preparing for its next step: global expansion. With rising demand from European and U.S. customers, the brand is poised to bring its inclusive vision to a wider audience.

"We've found that people everywhere connect with what Ugra stands for, not just shoes or bags, but self-expression through design," adds Debanti. "This next chapter is about taking that spirit global."

About Ugra

Founded in 2024, Ugra is an independent Indian brand redefining gendered fashion through handcrafted, size-inclusive shoes and accessories. From heels to flats to bags, every Ugra piece is made with patience, precision, and purpose.

Website: www.ugrashoes.com
Instagram: @ugrashoes (https://instagram.com/ugrashoes)
Press Contact: Debanti Roy – Founder, Ugra