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| Stop Chasing the Dead: Why You Should Let Cold Leads Go (and Then Warm Them Up)By: Tom Jackobs "The problem isn't that the lead ghosted you—it's that the relationship was never really warmed up," says Jackobs, a sales coach and automation strategist for wellness businesses. Instead of desperate discounts and endless emails, Jackobs recommends creating thoughtful long-term nurture campaigns to gradually rebuild interest without pressure. His platform, Business Lead Maximizer, helps business owners set up automated-but- "You can't guilt a ghost into coming back," he jokes. "But you *can* invite them back into your world with grace." About Tom Jackobs: Tom is a Los Angeles-based expert in relationship- Media Contact: Tom Jackobs tom@tomjackobs.com 713-240-1529 End
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