US Ice Cream Market to Surpass USD 24 Billion by 2030 Amid Surge in Health-Conscious Indulgence

NEW YORK - May 22, 2025 - PRLog -- According to a new report by MarkNtel Advisors, the US Ice Cream Market is set to grow from approximately USD 22 billion in 2024 to nearly USD 24 billion by 2030, expanding at a CAGR of around 1.9%. This promising trajectory is underpinned by consumers' increasing demand for innovative, health-conscious indulgence, alongside the surging influence of digital retail channels.

Amid a dynamic shift in consumer behavior post-pandemic, Americans are gravitating toward premium, plant-based, and low-sugar ice cream offerings. These trends not only reflect a desire for wellness-aligned treats but also showcase the industry's adaptability in meeting evolving dietary preferences without compromising flavor or experience.

Leading Trends: Healthier Labels & Flavor Innovation

The report underscores a sweeping transition towards clean-label products, with consumers actively seeking natural ingredients and nutritional transparency. The popularity of plant-based options has soared, meeting the rising demand among lactose-intolerant and vegan consumers alike.

Meanwhile, traditional favorites such as Vanilla continue to dominate the flavor landscape. However, brands are innovating with formats—cups, sticks, cones, and even bricks—offered across both offline and e-commerce platforms to cater to convenience-driven buyers.

Free Sample of the Report - https://www.marknteladvisors.com/query/request-sample/us-ice-cream-market.html

Segment Highlights: Take-Home Ice Cream Leads the Pack

Take-home ice cream currently commands the largest market share, accounting for approximately 74% of total sales in 2024. Retail channels remain pivotal, particularly supermarkets and grocery stores, although e-commerce is steadily gaining traction as consumers increasingly opt for doorstep delivery of frozen desserts.

Regional Snapshot: Diverse Preferences Across the US

From the health-conscious Northeast to indulgent favorites in the South and West, regional demand patterns vary significantly. The report breaks down market performance across North-East, Mid-West, West, and South, revealing unique trends and consumer preferences in each region.

Competitive Landscape: Major Players Hold Half the Market

The US Ice Cream Market remains fiercely competitive, with five major players collectively accounting for around 50% of total market share. Key brands leading the pack include:

• Ben & Jerry's Homemade Ltd.
• Unilever Ice Cream
• Dreyer's Grand Ice Cream Holdings Inc.
• Blue Bell Creameries Inc.
• Wells Enterprises Inc. and Others...

These companies continue to focus on expanding their product portfolios, investing in sustainable practices, and leveraging digital platforms to enhance consumer reach.

Market Challenges: Inflation & Value-Driven Choices

Despite the positive outlook, market polarization and frugal consumer behavior pose challenges. Inflationary pressures have compelled buyers to opt for more economical alternatives, especially in the impulse segment. This shift demands that brands strike a balance between affordability and product innovation.

Access the full market report:
👉 https://www.marknteladvisors.com/research-library/us-ice-cream-market.html