UserGems announced as Category Creator Award winner at the inaugural GTM Awards

UserGems honored in ceremony at the Country Music Hall of Fame in Nashville
NEW YORK - Oct. 16, 2023 - PRLog -- Last week Pavilion, the leading global community for revenue executives, CEOs, and founders in the B2B software space, in partnership with G2, honored UserGems with the Category Creator Award at the inaugural GTM Awards. The GTM Awards is an industry-wide recognition program to celebrate go-to-market leaders and companies that have demonstrated excellence, innovation, and success within the B2B SaaS sector.

"We are so grateful for the opportunity to honor all of these incredible winners at last Thursday's ceremony in Nashville," said Sam Jacobs, Founder and CEO of Pavilion. "These awards are a testament to our mission at Pavilion to connect GTM leaders through collaborative programming. We're thrilled with this year's results, and can't wait to see what next year brings."

"It's an honor to receive this recognition," said Christian Kletzl, co-Founder and CEO of UserGems. "This category of Champion Tracking wouldn't exist without our customers and partners. Their passion for sharing advice, feedback, and successes with this strategy laid the foundation for this new category to thrive."

To view the full list of honorees and more information about the GTM Awards, visit

More about Pavilion and the GTM Awards


Winners were determined by the GTM Awards judging panel, comprised of independent industry experts Sam Jacobs, Founder & CEO of Pavilion, Mike Weir, Advisor at G2, Jacco van der Kooij, Founder of Winning by Design, Sangram Vajre, CEO of GTM Partners, and Lisa Sharapata CMO of Arbinger Institute.

About The GTM Awards:
The GTM Awards is an industry-wide recognition program celebrating top go-to-market leaders who have demonstrated excellence, innovation, and success. The program is sponsored by Pavilion and G2. For more information, please visit

About Pavilion:
Pavilion delivers on its mission to help revenue leaders unlock and achieve their full professional potential. For more information about Pavilion or to become a member, please visit

About G2:
G2 is the world's largest and most trusted software marketplace. Thousands of software and services companies of all sizes partner with G2 to build their reputation and grow their business — including Salesforce, HubSpot, Zoom, and Adobe. To learn more about where you go for software, visit

About UserGems:

UserGems is a pipeline generation software that helps teams boost pipeline and reduce churn by monitoring job changes of your most valuable buyers and automating the next steps. Trusted by companies such as Mimecast, Diligent, Cato Network, and Lattice, UserGems helps businesses reach their revenue goals. For more information, visit: and follow us on LinkedIn


Amber Rhodes


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