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Lanza Creative Ltd. has expanded its service range outside Europe
Agency owner Gennaro Lanza is optimistic about the move. Milano-based marketing agency Lanza Creative has announced the expansion of its services outside of Europe for the first time.
As the leader of a dynamic team of five developers and designers, Gennaro Lanza is committed to delivering results for his clients. His team has been known for creative advertising solutions throughout Italy and Europe for the past 8 years.
The agency was mainly focused on designing new websites, outdoor placements, e-commerce platforms, and custom applications for financial services.
From humble beginnings
Lanza Creative Ltd. started out as a small office in 2015. The founder and director Gennaro Lanza aimed at bringing an artistic and personal touch to the companies in finance vertical:
"These companies often face significant challenges, particularly when it comes to limited resources and tight budgets. However, branding goes a long way in an industry that is dominated by trust."
In addition to his work as a web application developer, Gennaro is passionate about web design and branding consultation. He works closely with clients to develop cohesive branding strategies that are tailored to their unique needs. By combining his expertise in web development, design, and branding, Gennaro can create a comprehensive package that helps businesses stand out in a crowded marketplace.
Next stop: Dubai
Gennaro's team was initially based in Milano, Italy. But later they expanded their operations to include an office in Rome. The Istanbul office will be the bridge between Europe and MENA, where the company has set its sights as their next target market.
The agency wishes to take their business to Dubai in the United Arab Emirates, which is considered the business capital of the region. Agency director Gennaro Lanza is optimistic:
"Dubai is a key place for all businesses, big or small. The city is vibrant and full of opportunities, especially in finance. A creative agency like ours can thrive there."
Lanza Creative Ltd. has already received numerous local awards in Italy for their successful ad campaigns including two TV commercials that were nominated for awards over two consecutive years. The agency wishes to leverage their positive image and reputation to acquire more clients outside Europe.
As someone with a photography and cinematography background, Gennaro Lanza and his team in the agency are working hard for their planned future. The celebrations of the new office will surely bring in lots of attention to the agency as they plan to launch a new website in Turkish as well.