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How Best Patient Engagement Software Provides Valuable Return
What exactly is Patient Engagement software?
Even though the market for Healthcare Patient Engagement Solutions is expanding fast, many physicians are still unsure what patient engagement software is. Or how this engagement software fits into medical practice. In its broadest sense, patient engagement software is an electronic system designed to speak with patients, provide educational resources, or manage the patient-provider relationship.
You might have noticed that our definition of patient engagement software is similar to that of patient portal software. Conversely, a meaningful patient engagement solution goes beyond most portals' generally essential. See our in-depth buyer's guide to patient portal software for more information.
Why Are Healthcare Patient Engagement Solutions Important for Your Medical Practice?
Given the increasing penetration of consumer-driven technology in healthcare, like mobile devices, doctors recognize that communicating with existing patients via digital technologies might improve overall satisfaction.
Recognizing the connection Between Patient Engagement and Return:
Doctors and practice management may not expect a return on their financial investment in digital engagement. Still, it's a significant long-term ROI source for more than patient outcomes. Consistent with the study, 76 percent of healthcare leaders surveyed observed a superb ROI from customization technology, including text messaging, email, mobile apps, and other digital engagement efforts.
The consequences are twofold. In a nutshell, digital-first thinking is helpful to practice in terms of marketing. They will bring up to 20% more patients to their practices by implementing online scheduling and increasing their internet presence. Personalized appointment reminders drastically reduce no-shows, improving per-physician income. High-touch involvement makes it easy to follow up with patients on treatment adherence and future appointments.
Then there's the more intangible influence that engagement can bring on reimbursement, which arises from fostering a deeper relationship between a medical facility and its patient base.
A study shows that nine out of ten patients want to share decision-making with their medical provider, and two-thirds would switch providers for online access to their medical records. Keeping in touch with the patient ensures in-full payments from committed patients, practice with a digital engagement plan, and become loyal customers to the practice.