Service Marketing Author On Crafting A Marketing Plan To Boost Customer Retention & Drive Business

Service professionals and owners of service-based businesses will learn an easy way how any small business can create a plan to position themselves as the go-to service to solve their target clientele's biggest pain points/wants/needs.
WEST PALM BEACH, Fla. - Aug. 18, 2022 - PRLog -- WordCraft Club with SMART Facility are happy to announce the publication of "How to Create a Marketing Plan to Boost Customer Retention & Drive New Business & Sales." In this new report readers will learn:
  • How to state your businesses' objectives – and why that matters
  • Understanding your business from your customer's perspective
  • How to understand your target market – and why that matters
  • How to position your business to minimize competition
  • How to establish a brand and image for your business so that customers are confident they'll get what you promise every time
  • The marketing tool at your disposal and how to choose the ones that work for your business and your personality

"Most small businesses and service professionals get by without using a marketing plan," says Chloe Evans, who is team leader of the SMART Facility, "But this is like someone going for a high-stakes cross-country marathon without a course map, on a course they've never navigated!"

The report can be accesses free at:

Having a marketing plan to follow gives the service professional a roadmap at every stage of the way, according to Chloe. It focuses your efforts, it gives you direction, it tells you when to slack off, and when to slam the accelerator.

"Many service professionals are reluctant to talk up their businesses, but they shouldn't be. If your offer a good service that makes people's lives better, then you owe it to your customers/clients to let them know about it!" says Chloe.

The SMART Facility recourses can be accessed on at:

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