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Not So Little Anymore- The Little Things celebrates their Sapphire Anniversary
The Little Things continue to revolutionize the pop culture collectibles in the UAE
By: Yardstick Marketing
What started as an acquired business from a family friend has evolved into a household name for the pop culture and collectible fans in the region. The Little things started as a novelty shop and later explored a diversified product mix.
The Little Things ventured into anime collectible figurines after Hassan Tamimi, Managing Director at The Little Things came across the popularity of anime culture in Japan. Seeing the potential of offering anime collectible figurines in the UAE, Hassan started sourcing products from Japan and partnering with well-known manufacturers and suppliers from all over the world. Currently, there are almost 100 brands of toys and collectibles with over 500 different licenses for The Little Things.
Following a massive transformation over the years, from a lone store at the Dubai Mall, The Little Things now have 5 stores across prime locations in Dubai, the latest addition being the brand-new store at The Mall of the Emirates.
"The Little Things is what it is now because of the support of the pop-culture community, our suppliers, the men and women behind The Little Things. Every product, activity and event that we have done for The Little Things was all carefully planned with the help of people from the community and our partners.", asserted Hassan Tamimi, Managing Director of The Little Things.
Hear what one loyal customer had to say about their experience with The Little Things; "Happy 45 Years Anniversary!
As The Little Things celebrates its 45- Year Anniversary, there has been a flood of comments and praise about the brand. With the mantra to 'Unlock Worlds You Have', The Little Things' goal is to venture into different countries in the GCC soon and afterwards the rest of the world.