86% Of Growth Agencies Are Not Growing - New Study By Growth Thinking
A survey of 2,150 growth hacking service buyers with $350m USD in annual spending power paints a picture of how the emerging growth industry is really performing.
Growth thinking author, Nader Sabry, studied 2,150 buyers who have purchased growth hacking services more than 3 times in the past 24 months. The study reveals spending patterns, service provider success rates and return on investment, and switching costs/reasonings.
Some of the key findings in the study are
The Growth Hacking Service buyer report (https://mygrowththinking.com/
The study goes on to Growth leaks (https://mygrowththinking.com/
72% of growth activities are focused on revenue acquisition, which is three times more than retention creating a growth leak.
Alongside several other growth leaks; growth agencies are not ready for their clients. The talent pool in the growth hacking industry is scarce, with estimates of 1 million growth hackers needed by 2030, whereas, today, it is estimated around 10,000.
Although talent is scarce, and growth systems are underdeveloped, the growth hacking industry is quickly emerging. Rising from its sketchy history it is proving to be a viable discipline even for fortune 500s
Learn more here Growth Hacking Service buyer report (https://mygrowththinking.com/
Growth Thinking is a design methodology for growth hacking by the bestselling author of Ready Set Growth Hack, Nader Sabry (https://nadersabry.com/