Colorbar Cosmetics - Transforming the Indian Beauty Scene with Innovation & Thoughtfulness

NEW DELHI - July 8, 2022 - PRLog -- Founded in 2004 by Mr. Samir Modi, Colorbar Cosmetics has revolutionized the Indian beauty industry with its inclusive range of cosmetic and skincare products created particularly for Indian skin tones and types. Colorbar Cosmetics is touted as a game-changer because the brand continues to provide formulations akin to those of high-end international beauty brands to Indian customers on a budget.

Over the years, Colorbar Cosmetics has solidified its footing as the third leading cosmetics brand in India, but that has hardly made the brand complacent. Instead, it keeps reinventing itself from time to time to adapt to the modern customer's needs. The beauty brand strongly believes in gender neutrality and foregrounds the importance of embracing and celebrating oneself, no matter who one is.

Colorbar Cosmetics is a cruelty-free brand, and it strives to fulfill its responsibility toward the environment with its newly launched sustainable and vegan products like Vegan Nail Lacquers and Power Kiss Matte Transferproof Lipcolors. As a Clean Beauty initiative towards a green environment,  Colorbar Vegan Nail Lacquers come in 100% recyclable glass bottles and caps made of 50% less plastic. On the other hand, Power Kiss Matte Transferproof Lip Color has got the whole town talking about its stunning shades and Vegan formula.

While Colorbar's makeup range has received a thumbs up from Indian customers and beauty influencers, its skincare range too has gained popularity for best-in-class formulations and high performance. Colorbar's latest skincare launch, the Vita Hemp Range - yet another example of their innovative skincare formulations, has so far garnered positive reviews from customers.

Colorbar Cosmetics continues to innovate through its online shopping platform, where makeup lovers can buy their iconic beauty products from the comfort of home. This comes in addition to Colorbar's well-established physical presence with multi-brand outlets, exclusive stores, and partner chains across the country. In light of Covid-19 increasing customers' dependence on online modes of shopping, Colorbar Cosmetics chose to provide a fresh and heightened online shopping experience to customers by revamping its website. The new Colorbar Cosmetics website is now live with unique offers that aim to satisfy the umpteen beauty needs of modern-day beauty lovers at reasonable costs.

Effortlessly combining brilliance with benevolence, Colorbar Cosmetics is set to disrupt the beauty industry with its luxe and sustainable beauty products tailored for the contemporary market. And it's not only the numbers that are in favor of the brand, but Colorbar Cosmetics has also positioned itself well as a sassy and unconventional brand with the gorgeous Jacqueline Fernandez being its face. With the brand's unwavering dedication to beauty coupled with its strong foresight, Colorbar Cosmetics is set to scale even greater heights of success in years to come.

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