97% of Gen Z feel nostalgic, new Gen Z research shows

Gen Z is the Nostalgic Majority generation, and new research shows just how nostalgic they really are.
NEW YORK - July 1, 2022 - PRLog -- This week, Gen Z intelligence firm dcdx released new research on Gen Z and nostalgia.

In a poll of 1,498 Gen Z'ers, 97% said they feel nostalgic, with 53% saying they felt nostalgic often or always.

Nostalgia is a Gen Z buzzword. It gets discussed very frequently - but with all the discussion, no research exists on just how nostalgic Gen Z actually is. Until now.

The newest generation has always been the most nostalgic. For a long while, Millennials were the most nostalgic generation ever.

And now that Gen Z is here, they are now the most nostalgic ever.

Andrew Roth, the founder of dcdx, says this about what may be causing nostalgia:

"It is abundantly clear how messed up our current world feels. It seems as if every day we are faced with a new tragedy, one that overshadows the latest in the news. Perhaps greater than the impact of the events themselves on nostalgic longings is the rate at which we are continually exposed to these tragedies through social media. We're not just seeing them once - we're seeing them repeatedly on our feeds."

To see the full research, click here. (https://theloopgenz.substack.com/p/-dating-gen-z-two-oppo...)

Andrew Roth
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