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Mel's Old City Barbershop in Sarasota flourishes, seeks to expand
Melissa "Mel" DeLuca Rivera, and her husband and business partner Jose Rivera, are professional barbers at their locally owned and operated Mel's Old City Barbershop at 2116 Gulf Gate Drive in Sarasota, Fla.
By: Mel’s Old City Barbershop
Mel Rivera is a licensed cosmetologist and barber, and Jose is a licensed barber. They are trained in all facets of men's hair care to use a straight razor while creating current and fresh designs and fades, and traditional gentlemen's haircuts and shaves on the head, face, and neck along with color styles. To receive a Florida barber license, the Rivera's each completed 1,200 school hours and passed a highly specialized accrediting exam.
According to Mel Rivera, she and Jose are currently seeking a licensed nail technician to take care of their male clients who are requesting expanded services in nail care, manicures, and pedicures. "Our customers range from older children to young, hip professionals, to stylish older men who want a friendly neighborhood, small shop environment that's convenient to Sarasota and the surrounding communities,"
With five years in business, the Rivera's original shop in St. Augustine, Fla. is flourishing with several barbers as Mel's Old City Barbershop at 1797 Old Moultrie Road.
The company motto, Hot Shaves & Fresh Fades, follows the business's benefits including moderately priced services with cut and style priced at $30, beard trim and cut priced at $40, beard trim with straight razor priced at $25, traditional hot shave and cut priced at $50, hot lather and shave priced at $30, and a young man's cut and style under 12 years old is priced at $25. Military and first responder personnel, and senior men over 65 years old receive $5 off for each service. "We cater to all ages, so dads and sons can come on in and join us for an old-fashioned barbershop experience, and more," said Jose Rivera. For more information, call 904.415.9700 or email melsoldcitybarbershop@
Melissa DeLuca Rivera