KITEE, Finland -
May 18, 2022 -
PRLog -- The basic idea behind the business idea is to launch a Finnish xylitol strawberry jam made of strawberries from Northern Karelia. The resulting jam can be dried into powder and used as a flavouring agent in, e.g. Narskuttelu's own xylitol lozenges, lollipops, chewing gum and replacing foreign natural strawberry flavors," Pekka Hoppu describes. The products are intended to be on the market in 2023. The first batches of strawberry powders have already been prepared and compacted into xylitol lozenges. The global food industry flavouring market is worth approximately 15 billion euro and there are very few flavouring or berry powders made from Finnish raw materials out of this total. In addition, not all different berry powders or flavourings are suitable to produce xylitol sweets, for example. It is great that Pekka and Marianne from Narskuttelu take into account the local raw materials and the potential of the freeze-drying plant built in the area in their product development processes," says Kitee Town Mayor Pekka Hirvonen.
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https://www.narskuttelu.fi/OR
https://www.dentalxylitol.com/
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